Hewlett-Packard (HP) i-Community at Kuppam in India: Social Investment through e-Inclusion


IBS CDC IBS CDC IBS CDC IBS CDC RSS Feed
  
Case Studies | Case Study in Business, Management, Operations, Strategy, Case Study

ICMR HOME | Case Studies Collection

To download Hewlett-Packard (HP) i-Community at Kuppam in India: Social Investment through e-Inclusion  case study (Case Code: BSTR179) click on the button below, and select the case from the list of available cases:

Case Studies | Case Study in Business Strategy



» Business Strategy Case Studies
» Case Studies Collection
» Business Strategy Short Case Studies
» View Detailed Pricing Info
» How To Order This Case
» Business Case Studies
» Case Studies by Area
» Case Studies by Industry
» Case Studies by Company

My stat-

Please note:

This case study was compiled from published sources, and is intended to be used as a basis for class discussion. It is not intended to illustrate either effective or ineffective handling of a management situation. Nor is it a primary information source.

Case Details:

Price:
Case Code : BSTR179 For delivery in electronic format: Rs. 300;
For delivery through courier (within India): Rs. 300 + Rs. 25 for Shipping & Handling Charges

Themes

Corporate Social Responsibility
Case Length : 11 Pages
Period : -
Organization : Hewlett Packard
Pub Date : 2005
Teaching Note : Not Available
Countries : -
Industry : Information Technology and Related Services

Abstract:

HP's i-community project at Kuppam in AP, was one of the company's e-inclusion initiatives. These initiatives were taken up in order to bridge the digital divide by providing access to information and communication technology (ICT) to an increasing number of people across the globe. The Kuppam i-community project aimed to make Kuppam a self-sustaining economy through the creation of appropriate technology innovations for the local community. HP tried to carry what it learnt in Kuppam to other parts of India and outside India. The case details the planning that HP undertook to execute the project. The case also indicates the role of partnerships in the success of the Kuppam i-community project. The case ends with an assessment of how HP was able to generate stakeholder value through its engagement at Kuppam.

Issues:

» Linking corporate social responsibility activities with new market development
» Role played by NGOs and partners in increasing the effectiveness of CSR activities
» Advantages of bringing in a systems perspective as compared to a reductionistic perspective in business operations
» Creating CSR initiatives based on understanding the needs of the target population, rather than offering an initiative based on what a company can offer
» How a company replicates its learning from one region to other regions

Contents:

  Page No.
Introduction 1
The Kuppam I-Community 2
From Kuppam to Cuddalore 6
Value Creation for Hp 7
Exhibits 9

Keywords:

Hewlett Packard (HP), Kuppam HP i-community, Village Photographer Scheme, e-inclusion, Corporate Social Responsibility, Social Investment, Information and communication technology (ICT), Philanthropy, Sustainability, Cuddalore, Self Help Groups, Systems Thinking, Multi-User 441 Desktop Solution, Andhra Pradesh, India and Market development

Hewlett-Packard (HP) i-Community at Kuppam in India: Social Investment through e-Inclusion - Next Page>>

Case Studies | Case Study in Business Strategy

  

Case Studies Links:- Case Studies, Short Case Studies, Simplified Case Studies.

Other Case Studies:- Multimedia Case Studies, Cases in Other Languages.

Business Reports Link:- Business Reports.

Books:- Textbooks, Work Books, Case Study Volumes.